{"title":"Israeli Innovation: The Start-Up Nation","description":"\u003cp dir=\"ltr\"\u003eHow did a country of about ten million people become one of the world's great engines of innovation? The books in this collection go inside Israel's Start-Up Nation story: the entrepreneurs, engineers, doctors, and soldiers whose ideas are reshaping technology, medicine, agriculture, and even space exploration.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eRead how three young Israelis sent a spacecraft to the moon, how the IDF's elite Talpiot program trains the country's top tech minds, how Israeli innovations are helping feed the hungry and heal the sick around the world, and what Israel's culture of resilience can teach everyone else. Whether you're an entrepreneur, a tech enthusiast, or just curious about what makes Israel tick, start here.\u003c\/p\u003e","products":[{"product_id":"the-aaronsohn-saga","title":"The Aaronsohn Saga","description":"\u003cp\u003eA celebrated botanist, who had won world fame as the discoverer of “wild wheat,” Aaron Aaronsohn (1876–1919) created the first Jewish Agricultural Experiment Station in Palestine – then under Turkish rule – in 1910. His venture was supported and funded from the u.s. by a group which included Julius Rosenwald, Justices Louis D. Brandeis and Felix Frankfurter (both later on the u.s. Supreme Court), Judah L. Magnes (later President of the Hebrew University), and Henrietta Szold, the founder of Hadassah. In World War I, reacting against the oppressive Turkish regime, Aaronsohn founded a Jewish spy organization, nili, to help the British in the forthcoming battle for Palestine. Here is told the story of Aaronsohn, who is revealed as a master of strategy, and his sister Sarah, whose self-sacrificing devotion to the cause shows her to be a great historic personality in her own right. Historian Shmuel Katz here rectifies the absence of a comprehensive biography of Aaronsohn and the nili spy ring. Meticulously researched British War Office intelligence documents and the letters and field reports of nili’s central figures illustrate the crucial contribution made by nili to the British conquest of Palestine. Powerfully written, with deep sensitivity to the emotional lives of the people portrayed, The Aaronsohn Saga is both solid history and a marvelous read. Reviews: Laurence Weinbaum Jewish Affairs …Katz’s language is fluent and engaging, [reading] more like a novel than a work of history. He paints colourful portraits of all the main fi gures in the epoch and in doing so he also provides a fine picture of the life and times of the Yishuv and its relations with the outside world. In the contemporary review of the 1936 travelogue Palestine on the Eve, by the Hungarian-born journalist Ladislas Farrago, a British writer wrote: ‘…one day, truth will emerge from the well, and the Empire will learn what it owed to Aaron and Sarah Aaronsohn, Avshalom Feinberg, and others of that devoted band, who endured and died for their faith under the inspiration of Aaron.’ Thanks to the indefatigable efforts and meticulous scholarship of Shmuel Katz, it seems that ‘one day’ may have finally arrived.” Jewish Book World “Shmuel Katz’ newest book explores the contributions of this remarkable Jewish\/Palestinian hero. Aaronsohn was an agronomist who had an international reputation as one of the most creative thinkers on the subject of soil and soil nutrients…But Aaronsohn’s scientific contributions pale in comparison to his heroism…Aaronsohn risked his own life because he believed not only in the greatness of science but also in the greatness of the collective spirit.”\u003c\/p\u003e","brand":"Shmuel Katz","offers":[{"title":"Default Title","offer_id":54336194937142,"sku":"g416 \/ 416-6","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i16461.28698.jpg?v=1785304711"},{"product_id":"journey-of-hope","title":"Journey of Hope","description":"\u003cp\u003e“Columbia is lost; there are no survivors” President George W. Bush, February 1, 2003 Ramon’s life stands as a beacon to those who despair of triumph in a difficult world. This book, whose creation began before the shuttle lifted off into space, chronicles Ramon’s journey from air force pilot to astronaut, and includes NASA photographs, an interview with Ilan Ramon, articles about Israel’s space program and much more.\u003c\/p\u003e","brand":"Alan D. Abbey","offers":[{"title":"Default Title","offer_id":54336293732662,"sku":"316-4","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i41242.38308.jpg?v=1785306293"},{"product_id":"nordau-to-nasdaq","title":"Nordau to NASDAQ","description":"\u003cp\u003eSo how much are we worth, in your opinion? I asked. Just in case someone, maybe you, wants to buy us tomorrow morning, how much are we worth? Rick Gardner, obviously delighting in the wine’s clarity as he held it up against the light, replied, In my estimation, New Dimension is worth six hundred, maybe six hundred and twenty million dollars. Then he laughed, and emptied his glass. This exchange, which took place in a meeting in Germany, marks a turning point in the history of The New Dimension Software, one of the most successful software companies in Israel in 1999 which was subsequently sold to Texas- based BMC Software for 675 million dollars. Nordau to NASDAQ is the moving story of Roni Einav, a pioneer entrepreneur in Israeli high-tech, whose journey to success began in the modest environments of an apartment on Tel-Aviv's Nordau Boulevard. Encouraged to believe that free enterprise, determination and perseverance are the keys to real achievement, he started to make his way. The book exposes the power struggles, moves and bold decisions that led to the extraordinary success of The New Dimension from its earliest beginnings. Mr. Einav describes his considerable experience and raises the curtain on trade secrets: How do you recognize a good idea? How do you cope with bureaucracy or inner dissent? How do you identify or create a significant share for your software products in the global market? Where can you find financing and what can you do if you are not successful in your search? The book offers an insight into how to balance family and professional life, and still achieve significant success. Mr. Einav, whose personal journey coincides with that of the State of Israel, has served his country in a weapons development unit, and participated in major new urban planning and construction in Iran of the Shah. Nordau to NASDAQ highlights the amazing talents, vision, leadership and dedication of one man, who played an integral role in the development of the Israeli high-tech industry, helping transform this small nation into a land of start-ups, with the largest number of companies traded on Wall Street after the U.S. and Canada.\u003c\/p\u003e","brand":"Roni Einav and Miriam Yahil Wax","offers":[{"title":"Default Title","offer_id":54336637698358,"sku":"9789659141586","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i102358.52103.jpg?v=1785309942"},{"product_id":"israels-edge","title":"Israel's Edge","description":"\u003cp\u003eHow will Israel keep its strategic edge over an increasingly dangerous Iran? Israel has been preparing for this day by creating a special and secretive IDF unit called Talpiot. Instead of being trained to fight, the few soldiers each year selected for Talpiot are taught how to think. In order to join this unit they have to commit to being in the army for ten years, rather than the three years a normal soldier serves. Talpiots are taught advanced level physics, math and computer science as they train with soldiers from every other branch of the IDF. The result: young men and women become research and development machines. Talpiots have developed battle ready weapons that only Israel’s top military officers and political leaders know about. They have also dramatically improved much of the weapons already in Israel’s arsenal. Talpiot has been tasked with keeping Israel a generation ahead of a rapidly strengthening and technologically capable Iran. Talpiots contribute to all of the areas that will be most important to the IDF as Iran becomes even more powerful including missile technology, anti-missile defense, cyber-warfare, intelligence, satellite technology and high powered imaging. Talpiot soldiers have also been a major factor in the never ending fight against Israel’s other enemies and many have left the R\u0026amp;D lab to fly fighter planes, serve in the field as commanders of elite army ground units and at sea commanding Israel’s fleet of naval ships. After leaving the army, Talpiots have become a major force in the Israeli economy, developing some of Israel’s most famous and powerful companies. Israel’s Edge contains dozens of interviews with Talpiot graduates and some of the early founders of the program. It explains Talpiot's highly successful recruiting methods and discloses many of the secrets of the program's success. The book also profiles some of the most successful businesses founded by Talpiot graduates including CheckPoint, Compugen, Anobit, recently bought by Apple, and XIV, recently bought by IBM. No other military unit has had more of an impact on the State of Israel and no other unit will have more of an impact in the years ahead. The soldiers of Talpiot are truly unsung heroes.\u003c\/p\u003e","brand":"Jason Gewirtz","offers":[{"title":"Default Title","offer_id":54336689504566,"sku":"g713 \/ 713-6","price":17.15,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i12143.054083.jpg?v=1785311190"},{"product_id":"thou-shalt-innovate","title":"Thou Shalt Innovate","description":"\u003cp\u003eThou Shalt Innovate profiles wondrous Israeli innovations that are collectively changing the lives of billions of people around the world and explores why Israeli innovators of all faiths feel compelled to make the world better. This is the story of how Israelis are helping to feed the hungry, cure the sick, protect the defenseless, and make the desert bloom. Israel is playing a disproportionate role in helping solve some of the world’s biggest challenges by tapping into the nation’s soul: the spirit of tikkun olam – the Jewish concept of repairing the world. Following Start-Up Nation’s account of Israel’s incredibly prolific start-up scene, Thou Shalt Innovate tells the story of how Israeli innovation is making the whole world a better place. Israel has extraordinary innovators who are bound together by their desire to save lives and find higher purpose. In a part of the world that has more than its share of darkness, these stories are rays of light.\u003c\/p\u003e","brand":"Avi Jorisch","offers":[{"title":"Default Title","offer_id":54336752845110,"sku":"934-5 \/ g934","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i228731.68638.jpg?v=1785311816"},{"product_id":"thou-shalt-innovate-pb","title":"Thou Shalt Innovate PB","description":"\u003cp\u003eThou Shalt Innovate profiles wondrous Israeli innovations that are collectively changing the lives of billions of people around the world and explores why Israeli innovators of all faiths feel compelled to make the world better. This is the story of how Israelis are helping to feed the hungry, cure the sick, protect the defenseless, and make the desert bloom. Israel is playing a disproportionate role in helping solve some of the world’s biggest challenges by tapping into the nation’s soul: the spirit of tikkun olam – the Jewish concept of repairing the world. Following Start-Up Nation’s account of Israel’s incredibly prolific start-up scene, Thou Shalt Innovate tells the story of how Israeli innovation is making the whole world a better place. Israel has extraordinary innovators who are bound together by their desire to save lives and find higher purpose. In a part of the world that has more than its share of darkness, these stories are rays of light. Reviews:\u003c\/p\u003e","brand":"Avi Jorisch","offers":[{"title":"Default Title","offer_id":54336759759158,"sku":"g493 \/ 493-7","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i230584.25898.jpg?v=1785311942"},{"product_id":"to-the-moon-on-a-plastic-bottle","title":"To the Moon on a Plastic Bottle","description":"\u003cp\u003eTo the Moon on a Plastic Bottle reveals the secrets behind the entrepreneurship craze of Israel's young generation, the engine that's leading the innovation train. Readers go behind the scenes of Israeli success through the amazing story of Yariv Bash, Kfir Damari, and Yonatan Weintraub, the three youths behind Project Beresheet, the first Israeli spacecraft that went all the way to the moon. Ten years after the phenomenal sensation of Start-Up Nation, we decided to investigate the source of Israeli-Jewish achievement from a fresh viewpoint. For the first time ever, we explain how the chaotic, audacious cultural style that has given Israelis a bad name around the world has taken a surprising turn in recent years. Israel’s culture has become a significant component of the success of young entrepreneurs operating in a knowledge-rich environment. In this book, we open a window onto the mysteries of the Israeli-Jewish innovation greenhouse. We explain how the young generation in Israel is essentially continuing the epic journey begun by their biblical forefather Abraham. Generous helpings of chutzpah and the Jewish talent for endless argument enable Israel's youth to dare to dream big. Against almost all odds, they can fall down and get up again. They can fail and then start over from the beginning ('Beresheet' in Hebrew). The story of the Beresheet spacecraft and its three founders is a microcosm of the larger story of this pioneering generation of young, daring entrepreneurs of the State of Israel. In a broader prism, it represents the essence of this tiny nation. Since the day of its establishment, Israel has functioned within a state of chaos – yet it continues to win. This is also the story of a people with unique social characteristics, which sanctifies military culture but refuses to accept authority. The Jewish nation is not afraid to take its complaints all the way up to the highest rank – God himself, while carefully maintaining an ancient and profound relationship with the moon as one of His influential creations. This book also offers revealing insights into how the State of Israel integrates religious conservativism with groundbreaking technological creativity. As Israeli youth sing in the lyrics of a popular song, He who believes is not afraid. Readers will relish the intimate details given by young Israeli entrepreneurs and the viewpoints of veteran innovators, based on personal conversations with the authors and interviews they granted to Israeli public media. This book is also the first time that Yariv, Kfir, and Yonatan share their unbelievable personal story with the general public. Their journey begins with a funny Facebook post and takes us through the decision to send a spacecraft to the moon despite no previous knowledge or financial means. By the time we reach the tension-filled landing, the entire nation is moonstruck.\u003c\/p\u003e","brand":"Linor Bar-El and Dan Raviv","offers":[{"title":"Default Title","offer_id":54337014137142,"sku":"7023-13 \/ g7313","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i279713.31271.jpg?v=1785315047"},{"product_id":"the-little-spacecraft","title":"The Little Spacecraft","description":"\u003cp\u003eBerrie is a little spacecraft with a big dream: She wants to go to the Moon! But how will she prove to everyone else that small can be powerful, too? Berrie is based on the real SpaceIL spacecraft flying to the moon in early 2019! Founded by three young intrepreneurs with a dream, SpaceIL's mission is to land the first Israeli spacecraft on the Moon. With The Little Spacecraft, SpaceIL hopes to get the next generation of children excited about aerospace engineering and exploration. Dr. Mom and her team at StellarNova strive to provide children, parents, and educators with the tools to unlock the superpowers of science through literature, adventures, and hands-on experiences.\u003c\/p\u003e","brand":"Shana Koppel and Dr. Mom","offers":[{"title":"Default Title","offer_id":54337017413942,"sku":"d9288 \/ 92628-8","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i281262.7976.jpg?v=1785315127"},{"product_id":"above-us-only-sky","title":"Above Us Only Sky","description":"\u003cp\u003eAbove Us Only Sky tells the personal story of two of Israel's best sons, Ilan Ramon, the first Israeli astronaut, and his oldest son Asaf Ramon, who followed in his footsteps and became an F-16 pilot. The book is based on a collection of the diaries and letters they left behind, opening a window to their souls and their unique thoughts. In many ways, their writings are a father-son dialogue between two men who fulfilled their dreams but ended their lives in the skies, under similar circumstances, the father in the 2003 space shuttle Columbia disaster, and the son in a devastating 2009 training accident. Following their deaths, Rona Ramon, wife to Ilan and mother to Asaf, realized that she had been entrusted with a wonderful treasure that she wanted to share with others.\u003c\/p\u003e","brand":"Merav Halperin","offers":[{"title":"Default Title","offer_id":54337031078198,"sku":"972-7 g972","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i28432.439261.jpg?v=1785315325"},{"product_id":"isresilience","title":"ISResilience","description":"\u003cp\u003ePart-history, part-biography, part-self-help manual, ISResilience is a study of a nation that has had to collectively and individually hang tough like no other country on earth. Each chapter comprises an interview with a compelling Israeli personality – some famous, some not, but all exceptional – profiles them, and traces the characteristic that unites them all – resilience - extrapolating from them life lessons that can teach everyone of us to be stronger people. From well-known leaders making life-and-death decisions to ordinary people who have overcome incredible loss to do inspirational things – meet the Israelis that thrive against all odds, and learn how you can too. Absorb yourself in the stories of people who: toughed it out in a Soviet Gulag to emerge a human rights icon overcame disability to pioneer tech helping paraplegics walk again fell from the sky, beating death and emerging an Olympic hero withstood 90 body burns to lead an iconic victory in battle survived the Nazis turning from child orphan refugee to spiritual leader broke through the glass ceiling to become a female Colonel went from having limbs blown off to winning high office overcame death threats to find his voice as an Arab in the Jewish State climbed Mount Everest to forgo reaching the peak in order to save a life gave up NBA fame to take a tiny country to basketball glory got elected to parliament, refusing to have others in her community define what a women could achieve turned unbearable grief into a promise to ease the pain of others walked barefoot from Africa to reach the Promised Land …and learn the keys to their resilience.\u003c\/p\u003e","brand":"Michael Dickson and Dr. Naomi L. 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Meir Brand CEO, Google Middle East Next brilliantly illuminates the inventors and accelerating convergence of innovative technologies reshaping almost every aspect of our lives, and their implications and potential to cure the sick, feed the hungry, eradicate poverty, and heal the planet. Daniel Kraft MD, Chair for Medicine and Neuroscience, Singularity University; founder and Chair, Exponential Medicine The fascinating stories featured in Next show what the future of humanity on Earth – and maybe even other planets – might look like in the near future. The book will also give readers tremendous hope for their lives and for our future as a species. Toomas Hendrik Ilves former President of Estonia Next is a must-read book featuring game-changing innovations that are having an outsized impact on human history and are poised to transform our species from a society of takers to a society of givers. Martin Eberhard co-founder and former CEO, Tesla Motors The future is already here. Next shows that perhaps for the first time in history, humanity can now exert nearly complete control of what happens to our species and our planet. Tshaka Cunningham CSO, Polaris Genomics; Executive Director, Faith Based Genetics Research Institute People forget that the only real border that matters is the thin blue line of our atmosphere. The riveting stories in Next show readers what the future of humanity, protected by that thin blue line, might look like – coming very soon. 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In addition, there are more than thirty bold, witty and thought provoking images by established and contemporary Israeli artists, illustrators, designers, photographers and sculptors, curated by Shosh Nomberg Averbukh photo credit: Zev Engelmayer We Can Do It! 2015, collage on paper About the Authors and Their Essays. Yosef Israel Abramowitz The Art of Being Herzl, The Futurist. Abramowitz was nominated by 12 Africa countries for the Nobel Peace Prize for his impact on solar energy. Dr. David Breakstone Herzl's Vision, Our Challenge An Interview with the Visionary of the Jewish State. Breakstone was the conceptual architect and founding director of the World Zionist Organization’s Herzl Museum and Educational Center. Dr. Shmulik Duvdevani The Missing Image Duvdevani teaches at the Film and Television Department at Tel-Aviv University and at the Sam Spiegel Film School in Jerusalem. Gol Kalev Herzl and the Secrets Held in Israeli Wines Kalev is the author of Judaism 3.0 and is the founder of the Jerusalem Wine Salon. Yossi Klein Halevi Herzl and Arab Israelies: What would he say to Reschid Bey today? Halevi is a senior fellow at the Shalom Hartman Institute in Jerusalem.He is the author of a number of books, including Letters to My Palestinian Neighbor. Nicole Levin Herzl's Utopian Ideas that Inspired the Urban Planning of Tel Aviv Levin is a practicing lawyer specializing in the preservation of historical buildings. Chemi Peres Theodor Herzl - If you will it, it is No Dream Theodor Herzl’s Innovation Journey from an Old Era to a New Land. 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Drawing on thinkers from the Vilna Gaon to Rav Kook, Rabbi Sacks to Robert Wistrich, this book weaves together an old-new spiritual approach to the Jewish state – both to understand its challenges and to lay out a vision for the future. “Everyone to whom Israel is dear should have this book in their library.” Rabbi Berel Wein “Rabbi Doron Perez has authored a powerful and passionate call for civility and unity within the Jewish community.… He makes a compelling case for the central role the State of Israel can play and, in particular, the Mizrachi movement which he heads with such distinction can – and must – play in assuring the continued flourishing of the Jewish people.… Read this book carefully and be inspired to do your share.” Rabbi Jacob J. Schacter University Professor of Jewish History and Jewish Thought, Yeshiva University The success and sustainability of the Jewish People is in many ways dependent on its internal unity. Rabbi Perez has written a critical book about this very topic.… As a person who dedicates herself to sharing a love of Judaism, Israel, and of all Jews, I strongly recommend reading this book about our beloved Jewish state.” Miriam Peretz Recipient of Israel Prize for Lifetime Achievement Rabbi Doron Perez has masterfully woven biblical sources with medieval commentaries and contemporary thinkers to create a magnificent tapestry of the unique Jewish state illustrating its past and future. From the teachings of Avraham Avinu through Rav Kook, he has highlighted the religious, national, and universal tenets embraced by the Jewish people, and the importance of incorporating these three principles as a cultural platform for unity.” Rabbanit Shani Taragin Educational Director, Mizrachi; Rosh Beit Medrash for Women, YU Israel In a world of polarizers and propagandists, Rabbi Doron Perez is a uniter – and, most important, an educator par excellence. In this important work, [he calls] on all of us, secular and religious, to better define the Jewish and Zionist mission.” Professor Gil Troy author, The Zionist Ideas; columnist, Jerusalem Post\u003c\/p\u003e","brand":"Doron Perez","offers":[{"title":"Default Title","offer_id":54337312784694,"sku":"7801-40","price":23.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i333374.83422.jpg?v=1785318603"},{"product_id":"heroes-of-palmar","title":"Heroes of Palmar","description":"\u003cp\u003eDr Tuvia Book's fascinating memoir, with its extraordinary accompanying photographs, pays tribute to the selfless men and women of his IDF PALMAR combat medical extraction unit. It highlights their unwavering dedication and courage in providing life-saving medical care to wounded soldiers on the battlefield in the Swords of Iron war in Gaza. The unit's emphasis on speed and efficiency has been pivotal in saving lives and ensuring swift evacuations in extremely challenging circumstances.\u003c\/p\u003e","brand":"Tuvia Book","offers":[{"title":"Default Title","offer_id":54337346666806,"sku":"7864-28","price":17.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2092\/2422\/files\/i349356.27172.jpg?v=1785319525"}],"url":"https:\/\/www.gefenpublishing.com\/collections\/israeli-innovation-start-up-nation.oembed","provider":"Gefen Publishing House","version":"1.0","type":"link"}